SheCrypto was founded by Kelly Ann Collins in 2021, sparked by her Web3 Twitter Spaces that drew thousands of weekly attendees.
What began as live discussions quickly grew into livestreams and Spaces on X.
On September 1, 2025, SheCrypto was rebranded and relaunched as a full media platform ~ podcast, blog, news, and events ~ serving as the central hub that now unites Kelly Ann’s earlier programs under one banner. The Women In Blockchain initiative, relaunched May 1, 2025, is a revitalized version of her 2021 Women in Web3 program and now works seamlessly alongside SheCrypto as part of Unstoppable Future Corporation, her Washington, D.C.–based 501(c)(3) nonprofit. Together, these efforts operate as an ecosystem, educating women, girls and broader communities through family-friendly workshops, events, and accessible media.
And while our spotlight shines brightly on women, we also feature incredible men who are leaders in the space, sharing their insights to educate, inspire, and push everyone forward.
Since the relaunch, SheCrypto and Women In Blockchain have grown from idea to impact ~ building thousands of subscribers, attracting thousands of weekly readers, and reaching podcast audiences across Apple, Spotify, iHeartRadio, and more. This growth is powered by Kelly Ann’s 300,000+ followers, her trusted network, and a growing lineup of inspiring collaborators.
This year, SheCrypto and Women In Blockchain have partnered and collaborated with a number of orgs, including:
Stand With Crypto, a grassroots advocacy group
The Bitcoin Conference, the world’s largest gathering of Bitcoin enthusiasts
Blockchain Futurist Conference, leading Web3 event in Canada and the U.S.
ETHWomen, empowering women in Web3
Consensus by CoinDesk, crypto’s most influential annual summit
ETHToronto, the Ethereum hackathon that connects builders and creators
Litecoin Summit, covering privacy, regulation, and innovation
European Blockchain Convention, accelerating blockchain in Europe
Government Blockchain Association, The Edge of Company - FOMGL
SheCrypto’s mission is simple: clarity, confidence, and connection.
Clarity: We cut through the noise to explain blockchain, Bitcoin, and crypto in plain language.
Confidence: We empower women and others with knowledge, so they can make informed decisions about wealth, work, and wellness.
Connection: We build networks across industries and communities, creating space for women and others to lead and thrive.
Beyond straight blockchain insights, SheCrypto also touches on the intersections of wealth, health, confidence and culture - because empowerment isn’t just financial, it’s personal.
Your keys. Your vibe. Your tribe.
